I was in softlines but now in beauty but still feel like a total newbie since I was always just dealing with clothes. Anyone in beauty have any good tips for meeting sales goals in cosmetics? Hba? I'm still new to it so I'm having a hard time being able to deep zone, pull, backstock, research, call buttons and all that while still Consistently trying to help guests & make sure they put SOMETHING hba/cosmetics related in their basket lol. Help! Any advice is helpful! Thank you!
Hmm, im guessing maybe the store still is trying out different methods. *sigh.
This was very helpful thank you so much!
In regards to building a basket, do you recommend other products by the conversation you have with guests? Going off by the product they went in for & recommending other products that suit it well or do guests get annoyed by that? Isn't being pushy?
There is new selling/service training for Beauty and A&A. You should get some good ideas from that. Also, Can I Help You Find Something? is dead. Start conversations with guests on a more personal note.
I will usually open with a "How's it goin'?" or something similar after I make that "Help me!" eye contact with a guest. CIHYFS just sounds so robotic to me nowadays.I think CIHYFS is helpful for a new TM until they explore their own personal touch to greeting a guest. I personally greet the guest and start with basic questions like did you know what you were shopping for? Did you find the make up you needed? My store is up in sales so not much to do other just be there and everything Ive said before
Can't really look into sales that in-depth as far as I know. If you're interested in sales, as your TL as they should know the comp for cosmetics as it's one of the biggest sales areas in most stores.I originally got the position because I showed great interest in it and they did see how I always had my makeup done and I am familiar & try a lot of the products sold at target but I guess I'm just trying to learn how to juggle being available to guests and not so wrapped up in trying to complete the daily tasks and zoning. I ask about selling techniques/tips just because idk whether they look at how Sales looked during each one of the beauty tms shifts and I would hate to be booted off the beauty team because I couldn't match up in sales as like the other beauty girls.
Oh wow. I've been working quite a few beauty shifts lately and other than deep zoning, scanning for outs and research, there has been nothing mentioned about basket totals and building baskets or allowing them to try on makeup. Because then if they do, don't you have to defect the product if they don't like it? It's not like there are samples like at Sephora or Ulta.
That's what the beauty concierge does, though....when she's there.
My STL had our Beauty TM requisition a ton of makeup to use as testers and they just took a label maker and put "tester" on them. They also took the rolling cart they used to use for the free sample people and now it's like a little beauty counter with some more testers, a mirror, q-tips, etc. and the Beauty TM stands there asking guests if they want to try products. The counter looks kinda sloppy & trashy though, I'm not a big fan of it lol maybe if it was kept neat.
You can requisition under other depts. Probably did it under store supplies.