What will replace Ulta?

Sisyphus

Cat Herder
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Apr 28, 2015
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I'm curious how quickly the existing ones will exit. Remodels are planned years in advance and the next few years are focusing on older lower volume stores that generally won't have an Ulta.
 
We have an Ulta. I am thrilled it is going only because it screwed over the style floor pad. It was announced that some stores will get Warby Parker. The end of Ulta inside all Target stores is August 2026. We have not been told when it will happen. I think it will be after 4th quarter for sure. It never generated the sales they expected.
 
We have an Ulta. The space it's in used to be jewelry. They combined the space for jewelry and accessories (which used to have its own section) to make room for Ulta. Guests complain about how small our jewelry section is, and we have SO MUCH jewelry in the stockroom. I hope they just revert it back.
 

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