Nobody on here is saying it will be like a high end boutique, but high volume and high standards is doable and actually is a trend in the retail industry right now. It has also already been tested in Target stores before the large roll-out. Surprise Surprise, it works. You don't seem to know much about what happens in retail, just with what is happening in your day-to-day experiences.
Do you process payroll in your store and know how the hours usable are calculated? This isn't a call-out, I am just curious, because the hours you are referring to do exist, but not where you seem to think they do as I mentioned above. They are not being taken from elsewhere, this is an additional expense the company has accepted for Q4 & 2016 and added to their budgets. The way you are responding indicates you don't know much about how this works. The hours for this year are actually more than last year (for the salesfloor) before even adding the VML "other" funded hours. Using or not using the MBTM hours doesn't affect payroll staying in the green unless you abuse it. Now, *not* using it does mean those areas don't get the attention that is funded for them (even if minimal) resulting in lost sales. Using the hours to 'pad' other payroll usage to stay green can actually be a performance documentation that can lead to termination (this is a fact btw).
Unfortunately, you don't know what you are talking about and by what you just stated again, your leadership team is actually not only lazy but negligent and won't lead them to success with this type of behavior. No amount of explanation on your part will prove it otherwise. By your logic, they can also cut out policies or even hand out discounts. I mean, if they are going to cherry pick what directives they are going to do for a company that pays them, why not? Heck, they can probably decide their own store hours and return policy!
The type of response you have is associated with the definition of insanity. Any store that keeps doing the same thing over and over and expecting a different result...is insane.